Developing both distinctive style and coherent logic for players to glide your game’s interface.
The difference between a blockbuster digital product and a complete clunker is often determined by how easy and enjoyable it is to use. Quite the same applies to video games, where UI/UX design encompasses everything from the main menu and in-game HUD (heads-up display) to the controls, inventory management, and interactive elements. The goal of a good design here is to make the game as accessible and enjoyable as possible while minimizing the learning curve and maximizing player retention.
As a game development outsourcing company, our team of specialized designers places great emphasis on creating top-notch user interfaces (UI) and user experiences (UX), ensuring a seamless interaction between users and your game. Drawing on our extensive expertise, we can assist you in selecting the most effective UI/UX design solutions that will resonate with your target audience, ultimately leading to maximum potential for success.
We conduct detailed research, including user analysis, competitor analysis, and business analysis, to develop working ideas that align with your game’s vision. Our designers work closely with game developers to ensure that the UI/UX design supports and enhances the gameplay mechanics.
To ensure the effectiveness of each design decision, we test them on both low and highly-detailed prototypes. This stage allows us to refine our design ideas, gather feedback, and make adjustments before moving forward with the development phase.
By collaborating closely with talented 2D and 3D artists, N-iX team can execute designs of any level of complexity while maintaining a consistent aesthetic. Our expertise in crafting immersive game UI/UX allows us to create custom designs that align with your game’s branding and storytelling.
UI animation plays a big role in enhancing user experience in games. Our designers understand this crucial aspect of design and strive to reinforce interaction with dynamic effects. Collaborating closely with our VFX artists, we create visually captivating animations that effectively engage players.
Our team is well-versed in working with all major game engines, such as Unity, Unreal Engine, and others of your choice. We take a technical approach to our solutions, streamlining the development process and creating optimized and effective UI/UX designs.
Our team provides detailed documentation that outlines design specifications and requirements for implementation for developers. This approach helps speed up the development process and provides an opportunity to easily scale the design in the future, saving time and resources.
We are proficient with:
The Art Director is a specialist with immense industry experience who can quickly grasp the client’s idea and come up with a perfect UI/UX conceptual base. They are key mediators between the client and team and are responsible for establishing a strong visual identity for the game and ensuring that the visual design is aligned with the game’s creative vision.
The Lead UI/UX Designer is responsible for ensuring that the design team is working collaboratively and efficiently to create an outstanding interface. They oversee the entire process of UI/UX design, from research and ideation to prototyping and testing, and make critical decisions to ensure the interface’s quality is maintained throughout the development cycle.
The UI/UX Design department has extensive experience in designing interfaces for games and other software applications. Each team member is capable of taking on a specific role or working on the entire design cycle. They work collaboratively with other members of the development team to create interfaces that are functional, intuitive, and visually compelling.
Tech Artists are specialists responsible for integrating visual solutions into game engines and implementing complex visual effects and animations. They work closely with designers and developers to ensure that the interface is both visually stunning and optimized for performance. Their technical expertise is essential in creating interfaces that are immersive and engaging, while still maintaining the game’s performance standards.
We work within proven engineering standards, with workflows verified by the platforms we build on. Our process is structured and transparent.
Let’s start with an in-depth analysis of your idea, a high-level quote, and project plan. Once we smoothen all the rough edges we can proceed to the complete design, development, and production of your game, followed by release and post-release support.